This behind-the-scenes analysis of media strategies presents an intriguing, often entertaining curriculum that they do not teach in law school or journalism classes. As the lead counsel in some of the country's most notable cases and a savvy legal commentator with hundreds of television appearances, author Kendall Coffey brings a distinctive combination of experience as a legal practitioner and experience as a media analyst to this insightful, provocative, and practical book.

Foreword by Alan M. Dershowitz